My work
Working at an ad agency has given me lots of opportunities to work on exciting and interesting brands. Below are some brands and websites that I have contributed to throughout my career.
Brass Light Gallery
Milwaukee based lighting fixture designer and manufacturer.
Role: Web designer and marketing manager.
I was hired at Brass Light Gallery in August of 2020. My main focus was to improve the user experience of the site and increase sales revenue through the website. Other responsibilities include: manage the web development agency, point of contact for social media agency, maintain brand integrity, photography of personal, locations and products.
User experience links:
Tidy Trash Bins
Tidy Trash Bins, LLC is a Rock County based, family owned business specializing in garbage can and recycle bin cleaning services.
Role: Art Director, Developer, Tester and Designer
The site was created in 2019. The client wanted a fun logo that incorporated a garbage bin, bubbles and a pressure washer. The logo and website were all built from scratch. The goal of the website was creating an easy way for customers to see prices and contact the business.
Logos link:
TECHSTAFF
Milwaukee, Wisconsin technical staffing agency with experienced engineering recruiters building strong relationships with clients and candidates.
Role: Art Director, Developer, Tester, Photographer and Designer
The site received a redesign in 2018. I built the website, conducted testing, shot the staff photography, updated SEO and designed the website. The goal was to create a site with a modern look, updated SEO and a responsive design. Working directly with the owner, I helped create his notebook of ideas into a reality.
Aeroforce Logistics LLC
Aeroforce Logistics LLC is a Milwaukee based aerospace parts provider.
Role: Art Director, Developer, Tester, Photographer and Designer
I designed the logo, shot the staff photography and built the website. The client wanted a clean site that was simple and straight to the point. The owner loved the logo so much she had it made as a tattoo, that’s a first for me.
Logos link:
Dutch Touch Lawn Services
Dutch Touch Lawn Services is a Milwaukee based landscaping and greenhouse business.
Role: Art Director, Developer, Tester and Designer
I designed the logo, shot the photography and built the website. The original site was built in the late 90’s (animated gifs!) and needed a major redesign. The result was a modern responsive design that increased customer bookings as well as a drastic increase in SEO rankings.
Logos link:
Nail Lounge
Nail Lounge is a nail salon located in Germantown, WI.
Role: Art Director, Developer, Tester, Photographer and Designer
I designed the logo, shot the photography and built the website. The owner wanted a website to help drive business through SEO and Social marketing. The result was a modern responsive design that increased customer bookings and a better user experience over the competition in the area.
Logos link:
United Vacations
United Vacations is an online travel agency that sells air and hotel packages to customers through their website.
Role: UX designer, Lead Developer, A/B Tester, Art director, Designer and Project Manager
I built the site from the ground up in 2013 with a small team of people. I've had many roles and have worn many hats throughout the life of the website. Wireframes, comp creation, art selection, development, new page builds, testing and presenting to name a few. With the help of an A/B testing tool called optimizley, the site has gone through many changes and updates to provide the best user experience for customers interested in purchasing a vacation package.
User experience links:
Southwest Vacations
Southwest Vacations is an online travel agency that sells air and hotel packages to customers through their website.
Role: UX designer, Developer, A/B Tester, Designer
I joined the Southwest team in 2018 to provide development expertise and a fresh look at user experience. I maintain the website day-to-day and mainly work on large scale projects that require development, design and project management. With the help of an A/B testing tool called optimizley, the site has gone through many changes and updates to provide the best user experience for customers interested in purchasing a vacation package.
Funjet Vacations
Funjet Vacations is an online travel agency that sells air and hotel packages to customers through their website.
Role: UX designer, Developer and Tester
I assisted with the redesign and build of the Funjet Vacations website. Large scale projects that I've worked on for Funjet include: Secure (HTTPS) conversion, Optimize site speed and optimize seo throughout the site.
Code edits / design contributions
Spike Brewing
Assistance with web development and design of FAQ page and Blog section of the website.
Purloin Studios
Assistance with the coding of the shopping cart section of the website.
ALM Realty
Assistance with site build and edits.
Techstaff
Assistance with the redesign of the company handbook for new employees.